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GlynMusica

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Posts posted by GlynMusica

  1. Unfortunately CAPI doesn't fix conversion tracking in Facebook, but merely sets up an approved mechanism set out by Apple for how to share conversion information with Facebook if users approve tracking by them.

    When Apple users start

    a) losing discount coupons that are offered when they visited a website but don't convert, because they have decided "not-to-track"

    b) seeing what non-personalised adverts actually look like, and scamble to op back in.

    c) realizing that it doesn't mean the ads go away or are any less persistent.

    I think much of this panic will be shorter lived than described in practice.

    G.

  2. Greetings!

     

    - When you moved the website your agency did remap the old page urls to the new site structure right?

    - You have added a sitemap to Google Search console and assured that it is verified properly.

    - You have added your sitemap to Bing webmaster tools

    - You have added Schema markup to the pages using code injection.

    - You have made sure that your website is setup to force HTTPS

    - You did not change your web domain

    - You have waited at least 2/3 months for those types of deep links to appear after a site design while the search engines re-evaluate your website and understand it's semantic structure?

    - You have optimised your website for Core Web Vitals.

    If not all the above conditions are met then these are the basic boxes you now need to check.

    OR

    You pay for advertising and you can ignore all the above and control how you are displayed in the search engines exactly how you want.

    Hope this helps

     

     

     

  3. Consider that every piece of content you produce has a cost. There were companies that spend millions on getting likes, and the Facebook removed them. Whether Google of Facebook the goal is the same, affiliation of your business where they take a cut. If you want to see what I mean go and take a look at all the services that may NOT be sold via Facebook Shops.

    Therefore my advice is to always prioritize your own business, if you are sharing content that has value on a social network as someone has mentioned with their Google blog strategy, make the post link to the nuggets on your own website domain. where you can commercialize the visitor in some way. If you are doing it as a passion, then that's different, I am talking exclusively about businesses that use Social as part of their strategy.

    Also, know your demographic for who you want to attract. Every platform is slightly different - although not as diverse as what their media-packs would have you believe. Social networks are a vehicle for however you define them to be as part of your business. Define that first, and then match the social network with your goals and good luck.

     

  4. You can get a SS website to deliver on all the CoreWebVitals but it needs some really advanced code optimization. We have a 943ms load-time and a cumulative layout shift of 0.05 now, using advanced code injection and pre-connect and preload headers, combined with serving things like Jquery through non-google CDNs has shown that we can tick nearly all the boxes on this latest hoop jumper.

    Here's a helper:
    https://web.dev/preconnect-and-dns-prefetch/

    I am actually pretty sure that SS has been doing some stuff already because there were a lot of Unusued Javascripts that were loading in my theme by default but some of these no longer seem to be loading - still quite  few that are though - at least on homepage. I would not expect SquareSpace to do an announcement on this, because it would be like saying "hi everyone, we've optimised our code delivery and fixed the fact that we were loading a whole lot of unnecessary javascript libraries that our programmers didn't catch" I mean what company would issue that press-release.

    Hope that helps.

     

    image.thumb.png.564c54320c8fdb3704e146a153c99bd9.png

  5. 2 minutes ago, Susana_SQSP said:

    Hi everyone, 

    Thanks for the valuable input! For any feedback that you would like to be logged, contacting our Customer Support team would be the best approach. As per section 6 of the forum guidelines we don't track feature requests in this forum. 

    It's a very weird policy this one, or is it more of a disclaimer that you might actually look every so often but are not guaranteeing it?  My advice would be for SS to find a way to create a features tracker that people can submit, who knows how many feature and enhancements you are missing because you don't have this.

    For this particular thread you always need to test and check functionality on systems fully before buying into them, otherwise you can find yourself out of luck trying to customize it. Even if the features might seem important or missed the owner company might have different goals to diversify their product offering which take precedence.

     

     

     

     

    Don't you think that is a nuts thing to say

  6. Congrats.

    I would not wait for organic results, better instead to go and tell people with relevant websites  - education institutions come to mind - about your great resource.

    Consider now that in many verticals a first place organic result is going to bring you very little in terms of traffic due to the fact that paid search results are pushing all the free traffic off the page. That doesn't mean there are not opportunities, and it might be that in your own area of the keyword web - I've not checked - you still have the opportunity to get free traffic. I'm not saying you won't get free traffic, typically we see as much as 50% of all traffic as being organic, it's just trying to isolate those results, that are now heavily personalized by users (yes you can remove this when doing search analysis) so make it very difficult to actually see growth and measure against specific keywords.

    I'd say almost you should ignore Google as you have a resource that lends itself very favorably to off-search types of promotion.

    In answer to your specific question, if the website is brand new then you can expect to see a stabilizing of your pages in 1-2 months, if you are re-optimising existing pages then you might have to wait up to 6 for them to properly stabilize.

    Games work well on Social Media, I'd be looking at Facebook or perhaps LinkedIn if you can afford it.

    Good luck.

    G.

     

  7. Yes.

    Although chances are Google will still index it and simply not show it and then tell you in Google Search Console that the page has a problem because Google  can't index it!

    If you want to hide a page from Google you can put a password protection on it to be absolutely secure. Or don't put it online at all 🙂

  8. I'd be surprised if a CORE WEB VITALS value is the sole reason for your traffic loss, but I'm not Google and I know how they do like to get people to jump through hoops.

    It seems more probable that either someone has started paying for ads or some other design option on the Google Serps is the likely cause. I'm not sure the extent to which you can verify this. You might also, if you use google analytics look at which type of traffic shifted at the dates above, this can help you isolate whether it's desktop/mobile etc.

    There is only so much you can do with SS optimisation, we're now left pretty much with assets we can't optimise - Unused JS bundled into the themes as they form part of a shared codebase, even though they are not used in the live site. Idem for some fonts loaded via CSS.

    "Reduce the impact of third-party code Third-party code blocked the main thread for 2,470 ms" - these are all SS assets that cannot be accessed for example.

    I have written to SS them to make aware of this and hope that it will get a look in at some point, this is particularly poignant if you are providing some scientific way of saying that the drop is caused by such things, and I would write to them.

    For your own specific case I would be grateful if you can post any updates here.

     

  9. On 3/6/2021 at 3:57 AM, Shazia said:

    I have one more question and then i will be out of your way. Why is google displaying my SERPs as both http and https. This makes it look like duplicate content. I checked and my 301 redirect is on, and these URLs lead to the same page. Also my favicon is now working but only for the https ones, is there any way i can remove these http links?

    1. There's a setting in Squarespace site settings that will let you force HTTPS  - HSTS secure:
    https://support.squarespace.com/hc/en-us/articles/205815898-Understanding-SSL-certificates#toc-choose-ssl-settings

    2. Read this as the setting in Google Search Console is no longer there:
    https://searchengineland.com/google-search-console-drops-preferred-domain-setting-318356

    3. add both http and https to your GSC account, add sitemap to https as well

    Wait for Google spider to come around again, should take up to a month. Make some changes on your pages (add a bit of text) and it may come around sooner 🙂

    G.

     

     

  10. 1. To the best of my knowledge for organic results Sitelinks are created by Google. You can specify them only when using their paid advertising platform. I have found that a clean and well-structured system architecture seems to be good combination for making your sitelinks pop more quickly in search results. Also you need to give Google time to index your website and understand it's makeup.

    2. I would use a favicon generator to create these as it will also ensure you add all the different variants of favicon to your website. Generally once done these should update pretty quickly, and you should see the update on mobile devices.

    3. I would hazzard a guess that these are assets SquareSpace has decieded to block from Google for some reason and you will not be able to make any changes to those situations.

    Good luck.

  11. Some of mine.

     

    - Conditional email address acceptances (block gmail etc)

    - An effective friend referral product that plugins in and syncs properly

    - An effective way to serve gated content within a non member area, thus rendering the public end of website a more effective pre-sale mecchanism.

    -  The ability to style as a page that gates member content.

    - Ability to create a timed blog that will auto-publish according to a schedule set when creating this content, so that a member that joins the member area will have a blog type publish itself after X days, and then publish other items in the blog schedule according to the schedule you set. 

    - Abilty to sell a blog collection via the shop, so that when purchased the blog appear in the member area for that person.

    - Staggered learning paths with publish schedules that start when a guest signs up.

    That should keep you busy.


     

     

  12. Hi there.

    It is unlikely to be broken as the sum of these changes affects a single device type - Apple - but I don't even think the update has been pushed out (unless over this wekeend) because the planned update came at a time when a piece of malware was detected in Apple and so the whole OS needed to be patched and so they pushed the update that made this change until the next version.

    The best thing you can do is install this into Chrome, https://chrome.google.com/webstore/detail/facebook-pixel-helper/fdgfkebogiimcoedlicjlajpkdmockpc?hl=en,

    and you can test it.

    Depending on how much stuff you are doing with the Pixel events, you might find it easier to run the whole installation through Google Tag Manager. In this way you can be really prescriptive about what events you want to fire and send to Facebook, but also be sure that both Facebook and, for events Google Events, are firing at the same time. Even Google will change and become server side in future months ahead and GA4 is going to take off too.

    Basically we are in a tracking hell-hole at the moment.

  13. @meganmedaris by all means detail your problem here, my SEO days go back to 1998, and while I don't pretend that makes me an expert, I keep an open mind and I would like to know what problems you are finding that I might not have considered.

    SS does present some challenges for SEO, but as long as you are not looking to tweak performance on script elements that you have no control over and you are correctly handling categories and tags correctly from an indexing level, then I think it's pretty solid to optimise.

    Sometimes the problem is compounded when you are applying SEO to previously un-optimised properties.

    You can force SSL indexing of your website using Google Search Console

    And to force in users browser

    • Head to Settings > Advanced > SSL

    • Make sure you select Secure and HSTS Secure.


    Maybe your problem is fixed this way.

  14. This thread seems to be full of spam but in case it isn't GTM can be added with

     

    SETTINGS / ADVANCED / CODE INJECTION /

    And you can add to the header and footer as per GTM instructions.

    We actually add it to the footer to help with page loading times, and because we don't have any codes that need to fire in the header inside our GTM.

    You can also add this to the header:
    <link rel='preconnect' href="//googletagmanager.com"  crossorigin>

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