Patterson Posted February 4, 2022 Posted February 4, 2022 Site URL: https://gogreenfieldhomes.com/ I am seeing some unusual bounce rates for this site and wanted to see if anyone could please give me some feedback on if I should be concerned or if I may have implemented the tracking. Any suggestions or assistance is greatly appreciated. Thanks! Patterson
edharris Posted February 4, 2022 Posted February 4, 2022 Are the unusual bounce rates being reported in Squarespace Analytics or Google Analytics? Can you narrow it down to specific pages or specific traffic sources? Sometimes sites will get hit by some unusual spam traffic source that results in a spike of website sessions with 0 time on site and 100% bounce rate. If that's what's happening there's not much to do besides build a filter or segment in Google Analytics to clean that data out of your reporting. Happy to take a look at your analytics with you if you need a consult. - Ed -- Blue Hills DigitalSupport with website optimization, SEO and finding a digital marketing strategy that works. Latest resource: Squarespace SEO Services
Patterson Posted February 5, 2022 Author Posted February 5, 2022 8 hours ago, edharris said: Are the unusual bounce rates being reported in Squarespace Analytics or Google Analytics? Can you narrow it down to specific pages or specific traffic sources? Sometimes sites will get hit by some unusual spam traffic source that results in a spike of website sessions with 0 time on site and 100% bounce rate. If that's what's happening there's not much to do besides build a filter or segment in Google Analytics to clean that data out of your reporting. Happy to take a look at your analytics with you if you need a consult. - Ed -- Blue Hills DigitalSupport with website optimization, SEO and finding a digital marketing strategy that works. Latest resource: Squarespace SEO Services Hey Ed, Thanks for responding. The data is being pulled from my google analytics and then shown on a data studio report. I was getting %'s in the 5 and 6's but I found this link https://www.propellernet.co.uk/bounce-rate-low-fix/ & it after removing what I thought to be my only tag it has increased the bounce rate to a normal number of around 30% or so. So... I think I am good now. Let me know if you think I am not, if so, I hope this link can help others too!
Tiny_Coast Posted February 5, 2022 Posted February 5, 2022 Hi there, In my experience, if you have both GA and tag manager running on a page (rather than just tag manager) it can sometimes be interpreted as a duplicate view and skew the bounce rate very low. Hopefully this issues clears up for you 🙂 Patterson 1 🌊 Tiny Coast Digital | Digital Marketing & Web Design 🌊
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