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Everything posted by ednaw

  1. You're welcome! I'm not an exceptional web designer by any means, just a small observation. Sometimes its okay to compromise aesthetic with functionality–never the other way around. Hope you continue to persevere; I'm not trying to patronize you, but I'm in awe with your drive despite the homelessness.
  2. Hi! I'm sorry to hear about your state of living right now, being homeless is not something I wish upon anyone. I hope things get better for you. If I had extra cash lying around, I'd be happy to donate. For your inquiry, I have a little suggestion: on the one-minute reads section of your website, you might consider changing the design. When I read one portion of the text (i.e. how do you eat?) I would need to scroll all the way to the very bottom, then scroll all the way to the top to read the next section. This'll cause people to lose interest in reading the other sections. Just a tip, hope this helps and good luck to you my friend!
  3. Yup, you just really need to establish a scheduled routine for the flavours (assuming its nothing too arbitrary). A creative alternative can be going through google sheets where you can create a logic timetable that you can connect to gmail. It'll send an automatic email to your contacts if the logical sequence is achieved! Sounds a little complicated, an expert on google sheets can definitely do this for you. Hope this helps~
  4. It's popping up fine for me! I'm using a Macbook to view it :) What specific devices are not working?
  5. I think you'd need to use a separate mailing CRM to get this fixed! Squarespace's CRM can only do so much.
  6. –SEO has changed and evolved over its existence for more than 20 years now–and I can't emphasize how complicated it is. This is the main reason we couldn't expect one person alone to take hold of our copy and SEO all at once–an individual can only master so much. This is why the most logical step for us was hiring an expert B2B SEO Consultant and then sourcing out a terrific writer. That's it, thats the tip. Getting two amazing people that will work hand in hand that will adhere to the voice of your brand–that's what you need. If you're asking tips as a copywriter, that's exactly what you need too: expert SEO advice and analysis of the website you're writing copy for. As a writer, it's your duty to make the technical stuff work with the content–which is a generic way of saying that you absolutely need to write kickass content that'll get people to click your link. It's a two-sided coin. No matter how good your SEO is, if your content is awful people are going to click away. Likewise, even if you make absolutely helpful information, if it's not optimised for SERPs–no ones going to receive value from the things you're putting out.
  7. Hey there! That is definitely possible! Check out this reply from a circle leader on another thread asking the same question. :D
  8. Hey there! New sites need to be crawled and indexed by Google before they show it as search results. According to them, "The total time can be anywhere from a day or two to a few weeks, typically, depending on many factors." You can check out their full support page about this topic here. :D
  9. I like to think of customer service as an extension of marketing. If you're able to tailor a phenomenal experience for your consumers and customers–it gives you an advantage over your competitors, and it can potentially create a sense of loyalty from your market that could bring forth the power of 'word-of-mouth' marketing; you basically have an army of satisfied customers doing the marketing for you. As much as we'd like to believe that we're not that easily persuaded by marketing tactics, how many times have you actually eaten at a restaurant because one acquaintance, family member, or close friend recommended it to you? See what I mean? Looking at customer service in this perspective, you should have the slightest notion of one thing: it's something that you should definitely invest on. If you're an SME and are relatively new to the scene, the main thing I recommend you do is sourcing out a piece of customer service software that you can use so that when you get and train someone onboard to handle that side of things, it wouldn't be that technical. Plus, most CSR software is not really that expensive, its just a matter of choosing which fits you best. Make sure that whoever you have onboard, knows the core of your brand's identity and will reflect it in the way he/she handles disputes and issues. Remember, CSR can be a form of marketing–and we all know how much bad word-of-mouth can severely affect your business' reputation, even if it's not a viral complain on social media.
  10. Hi there! Have you referred to this support article from Squarespace already?
  11. Here is an article by Squarespace that you might want to check out. 🙂
  12. Hello, Tracy! You might want to check out the dedicated Squarespace support page about this here. Let me know how it'll go!
  13. Hi there! Your site looks awesome! I would have to agree with @Spark_plugin about the font size. In addition, I suggest that you also look for other fonts for the body to differentiate the heading and other texts, preferably sans serif typefaces would be nice. Other than that, it looks nice!
  14. Hello! Your website looks aesthetically pleasing. The elements work together in harmony. I love it! I only have to note the menus on the top ("tools," "our team," "contact us"). When I clicked it, I thought it would bring me to that specific section in the same page. But as it turns out, it redirected me to a new page with the same contents as the ones in the home page. I just don't see the purpose of the additional page if its contents can be viewed on the homepage itself. Those are just my two cents. Anyway, it looks good! Hoping that you would continue to improve on it.
  15. Hey there! Those questions do sound familiar to me. Personally, I am a big fan of using CTA in my business. Whenever I create a content about my products, I tend to design it the way that would really lead into my specific call to action for that article. Using CTA is not just about telling people that you need to do something, but also explaining to them why they need to do so. One of the things I can share is to use emotional appeals moderately. In our industry where we sell what we have worked hard for, it is not enough for people to know how good the product is as it is but also how beneficial it would be for those who will heed to the call. This can be done by using emotionally-charged words in order to create a sense of familiarity and comfort to those who are viewing your site. I look forward to hearing some tips and practices in order to improve our CTA-making!
  16. Adding to what @imnotreallysure already said, you should probably prepare a budget not lower than $1000 to actually start things off if you plan on really monetizing your already established site. Although you can go the hard route of studying SEO, joining multiple networks, and etc that could cut the costs–if you really wanna speed things up, paid traffic is the way to go.
  17. Most people would lean towards creating a diverse social media network of various platforms with the high expectations of generating leads and prospects. They'd scatter their content–casting a wide net in the highest hopes of catching someone. Unless you're famous or lucky, social media is only ever useful for one thing: placing ads to gain huge amounts of traffic. It's no wonder why Facebook ads are one of the most famous paid ads out there. And it's not that big of a surprise how many people are willing to shell out large amounts of cash for those with the necessary skillset to actually get campaigns that convert. Other Facebook Ads alternatives like LinkedIn, Reddit, and Instagram all bear heavy weight because of the exact same reason why Facebook ads are booming–everyone is looking for a social platform to interact with and spend a portion of their day on. So, unless you actually have a well-established brand or authentic voice, the only real use you will really have for integrating social media to your website is minimal referral traffic, and purchasing ad campaigns.
  18. Precisely, we'd also check if their services were akin or compatible to what we were offering–the size is relevant for what companies we avoid. We try to connect with small to medium businesses (<$5m anually) because our pitch only works around that criteria.
  19. Since I worked for a tech company, the main way of building an email list for us was mainly numerical. I won't get into the nerdy details, but we basically had a numerical criteria before we even considered someone / a business a potential partner or lead. But the process is basically checking if they met our criteria (through ahrefs and other tools) and then looking up if the business had a page in Linkedin with employees, and sourcing their emails through anymailfinder~
  20. How does your website look? Is it visually appealing and aesthetically pleasing to the eye? I'm happy to say that your website absolutely nails the following qualities: -A clean layout with minimal clutter. -Visual hierarchy that makes important information stand out more than others. -An intuitive navigation system where each link leads to another page. You're rocking it my friend!! Keep grinding and good luck with your website 🙂
  21. Setting up an online store to actually be successful is a relatively difficult feat–especially with the transition of everything towards the online world. Honestly, I'm not as confident and reckless as other people who've succeeded in the entrepreneurial journey, I'm a detail freak because I want to be prepared for almost every single part of any interest venture because I'm not some crazy multi-millionaire that can suffer a loss just like that. Okay, that was a pretty lengthy intro but here's the content meat. I made my own process that I've been following for years now–I call it SHIP which stands for Search, Hone, Invest, and Pay. SEARCH Whenever I start something new, I make it a point to actually do my research. And no, research is not just looking up what you don't know, but it also involved refreshing knowledge that you already have. You would be surprised how many times I've actually debunked my own beliefs just by searching around lol. When I began my eCommerce journey more than 10 years ago, I had so many awesome sources that were crucial for the development of my thoughts and business structures. They'd be outdated by now though. A quick google search gave me this gem of a Shopify blogpost and this other article which breaks down the entire process of building your store from scratch. HONE Every idea is brilliant if it's the first time you've thought about it–words I wished someone told me when I thought every single concept that entered my mind was going to make me into a millionaire lol. But if you're dead-set and consistent on something, you'll trim the edges of that vague object in your head. This is the part where you actually reflect and apply the information you've found with your research to your product. INVEST No money-earning engine can ever be achieved for free. Whether it's time, money, or effort (or your soul) and you're going to need to exchange to achieve. Exchange that hour scrolling through Facebook to sort through your sources and achieve a better grasp of your product, exchange that time out with friends with meeting up with leads or prospects to achieve that business expansion–the list goes on. PAY Pay, for pay-it-forward. When you've actually achieved that ROI you were hoping for, develop your connection with your customers further. Listen to their feedback regarding your products, involve yourself in their discussion, and solve problems that will benefit both you and your consumer. These are just a few tips that I've come to embody in every single business venture I've undergone 😄
  22. Have you tried contacting Square Space regarding this?
  23. Hi Tanya! Really nice photos, would love the option to actually click on them and see them closer rather than manually zooming my laptop (it would be a huge bonus if you could add captions on the pictures too, to give us context). One thing that you need to improve a little more on though would be the text on lower right, it feels to much of a mouthful–try integrating commas, em dashes, or semicolons to make it flow much more naturally 🙂 Hope this helps!
  24. Social Media is a tricky little fella that needs a lot of building up to do–but I'm inclined to say that the best way to use it to your advantage is by creating a narrative. People are usually a sucker for good-quality brands that came from emotional and significant backgrounds–J.K. Rowling built the world of Harry Potter when her life was crumbling to pieces, Colonel Sanders started his business at the age of 65, and so much more. A story actually sells your brand by pulling at your audiences' heartstrings and it builds a powerful type of connection with them.
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