SEO Require for Renting Accommodation?

Is it helps increase the visibility of your rental property online?. I am not sure that SEO is essential for renting accommodation. I read by optimizing my  website with relevant keywords, I can attract more potential renters who are searching for these terms. Can anyone rid me out of it by helping me.

Optimizing SEO helps search engines to find your site regardless of content or purpose. 

Optimizing Squarespace site for Search Engines.

Hi @Fortuna0 - happy to help!

Here's a few tips that should help:

1. Build a document which details info about your target customers/website visitors - what pain points and goals do they have, and what solutions do they look for?
2. Use the above info to inform your keyword research; keywords are just search terms your target customers search for - here's a tutorial of how I find them: 
3. When you find your target keywords, it's then about optimising the web page you want to rank for a specific keyword. I.e. you need to communicate to Google you want to rank for that keyword. To do this, you need to complete the relevant SEO settings/info in Squarespace, such as:
   1. SEO title: This is the blue linked text that shows up on search engines - make it 50-60 characters and include the keyword.
   2. SEO description: This is the short paragraph below the blue linked text that shows up on search engines - make it 150-160 characters and include the keyword.
4. Connect Google Search Console: Google Search Console is Google's native platform, where you tell it you're ready to display on search engines - I have a tutorial for this here: https://www.seospace.co/blog/squarespace-website-not-showing-up-on-google

I understand the above was a lot of info! But feel free to let me know if you have any questions.

20 hours ago, SEOSpace_Henry said:

Google Search Console is Google's native platform, where you tell it you're ready to display on search engines

Hi there! Just to clarify for beginners. Google Search Console is indeed a native Google platform, but it is not a switch to "tell Google you're ready to display on search engines." Instead, it is a diagnostic tool that helps you understand and optimize your site's visibility in Google search. It provides info on indexing status, search traffic, technical issues, and allows you to submit a sitemap and individual URLs for crawling.

Using GSC is not required for a site to appear in Google search results, nor does using it guarantee that a site will be included in search results.