Meta description showing elements?

Hi all

Any idea why my client's website meta description is showing the names of certain files instead of the actual meta description (image attached)?

I'll add that this only seems to be the case on his computer, I've tried it on mine and the meta description is showing correctly on Google. Is it just Google showing him what it thinks he wants to see?

Link: https://rippletotalexperience.com/

Thanks guys

Hi @evemarden,

I’m happy to help you. I understand your concern. Below, I’ve added a few insights that might be helpful:

• Snippets are generated automatically from page content, emphasizing and previewing the most relevant information for a user's specific search.
• Google Search may present different snippets for different search queries.
  • You can check out this article: https://developers.google.com/search/docs/appearance/snippet 

I hope these insights help. If you have any further questions, feel free to ask.

Thanks,
Sadul Sifat.

7 hours ago, Sifat_SEOSpace said:

Hi @evemarden,

I’m happy to help you. I understand your concern. Below, I’ve added a few insights that might be helpful:

• Snippets are generated automatically from page content, emphasizing and previewing the most relevant information for a user's specific search.
• Google Search may present different snippets for different search queries.
  • You can check out this article: https://developers.google.com/search/docs/appearance/snippet 

I hope these insights help. If you have any further questions, feel free to ask.

Thanks,
Sadul Sifat.

Hey Sadul

Thanks for your help with this. Do you think it's worth me mucking around with code in Squarespace if the meta description is only showing wrong on his computer?

Hi @evemarden - following up on @Sifat_SEOSpace - here's the first thing I'd do:

Your SEO description is currently 169 characters long (attached). Ideally, to maximise the chances of Google picking up on this correctly, you want it to be 150-160 characters long. Otherwise, it'll be "truncated," or Google might pick up other text (like it has here).

Additionally, I checked on Ahrefs, and your domain authority is 0 - your domain authority (DR) is a score given to your website that deems how much of an authority you are on the internet.

The higher your DR, the more likely Google is to "take your site seriously," correctly display you, and rank you higher for competitive keywords.

You can increase your DR by getting more backlinks - I recently wrote an article on this for the Squarespace pros blog that @Arianna_SQSP will be sharing soon 🙌

Hi @evemarden Your meta description displays fine on my end, try asking the client to clear his cache/history. 

This SEJ article offers a different POV on DA/DR: https://www.searchenginejournal.com/ranking-factors/domain-authority/