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Need help with how to charge for a listing

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Hey all, 

I've got this site, https://www.amplifyhorseracing.org/education , which is a Horse Racing Mentorship Nonprofit. 

They want to have a page where they list "Educational Resources" (websites and businesses that could benefit people in the industry). They want to list these businesses for free. I am using the blog option for this like I do for their job listing page here. https://www.amplifyhorseracing.org/job-board


However, the free listing will be minimal information. They want to offer a more robust listing (say, a logo, link to the website, and more) for a specific price. 


Ive tried offering this as a digital product, but the user experience seems strange. Because I would think the best UE should be to click on the paid option, be prompted to pay and then have the option to upload logos and fill out a form with the available information to be listed. 


I can't wrap my head around how I go about this. Does anyone have an idea for me? Here is what I started with but the UE isnt it. https://www.amplifyhorseracing.org/test-sub-page



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