Text from custom form showing in cart. Uploading Files for products.

I have a custom form attached to a product. When adding to cart, I collect a PROJECT NAME, NOTES, and FILE UPLOAD. I'm wondering if there is a way to have it display the PROJECT NAME next to the item in the cart. 

Ideally, it'd be great to display the FILE UPLOAD as the product image too, but I understand there is a little more to this with different file types, or if multiple files are uploaded, etc. 

The file that I have the form set up on is:
https://www.brownleepress.com/bus-cards-

I've played around with other options for file uploaders, but I've not come up with anything better than this one. I just signed up for WUFOO thinking that would be a good option to add to a custom form on a ss product, but I can't figure out how to make that work. So, as a question inside a question - is there a way to upload a WUFOO form into that CUSTOM FORM pop up??