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Manual Product SEO Necessary?

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Hello everyone and a Happy New Year!

One question I keep asking myself regarding SEO...

Is there really much benefit to be gained by manually adding SEO descriptions for every product in a store?

My product descriptions are varied, detailed yet concise, with relevant keywords included in a natural language structure (sentences!).

I understand that product descriptions will be used for SEO on product pages automatically.   Will that suffice, and if not, why not? 

Many thanks, 

James Gadbury

Edited by James-Gadbury
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