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Feedback on my SEO

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A good start is to learn how to use Semantic Headings. This article on Squarespace support covers it.

https://support.squarespace.com/hc/en-us/articles/205814568#toc-structure-content-with-headings

In fact, the whole article is great.

Consider looking at page titles too. E.g.

https://rhino-parakeet-9xcy.squarespace.com/free-discovery-call

Has a title of "Appointments 3" which is the default.

Info here:

https://support.squarespace.com/hc/en-us/articles/360002090267-SEO-checklist

It's a whole checklist that should guide you through what you need to do.

 

Ultimately content is number 1, if it's good that'll help, but all these things contribute.

And don't forget to connect your analytics to Google

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