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Can an email marketing campaign be a blog post?

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Hi there!

I have a client using Mad Mimi for their email marketing campaigns.  This will be my first time integrating some form of email marketing into a website.  If I'm understanding correctly, you can create a blog on Squarespace that can automatically be posted to your email marketing platform of choice (Mailchimp, Convertkit, etc.) and in turn sent out as an email to your mailing list.

This is a two-part question:

  1. Is there a way to do the opposite?  Create a marketing campaign (on Mad Mimi in this case) and have it post to the blog on your website?
  2. There are about 60 email marketing emails in their Mad Mimi account, which have already been previously sent out.  Is there a way to integrate these into their website as "blog posts"?  Or would these have to be copied-and-pasted manually?  Ideally, the Mad Mimi marketing campaigns and blog posts on Squarespace are connected, if that makes sense.


Thank you!

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  • Solution

Late to the party here, but I figured out a workaround for this. We're using Mailchimp, and once the email campaign has been sent out I go in copy all of the HTML code and drop it into a code block inside a blank blog post. Works great! Perhaps there's a way to automate this process using something like Make or Zapier...

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