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Does editing already published posts have a negative affect on website?

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Hi everyone, I have been working on my new site for a couple of months and finally went live last week. I have submitted sitemaps and waiting on pages to be indexed. My question is if I keep editing my posts to add internal linking and adding alt text to images (should have done this alt text in the beginning), I have also added some affiliate links, does this have an affect on how those pages are indexed?

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On 1/18/2023 at 2:35 AM, LucyMac said:

I have submitted sitemaps and waiting on pages to be indexed. If I keep editing my posts does this have an affect on how those pages are indexed?

This won't have any detrimental effect. It can only improve the situation when it is eventually indexed. 

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About me: I'm Paul, a SQSP user for over 18 yrs and a Circle Leader since 2017. I value honesty, transparency, diversity and good design ♥.
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It shouldn't because when you make changes to an already published post, you're telling Google that this is a new version of the same content. As long as you properly mark up your revised content with the appropriate metadata, there's no reason why editing a post should have any negative impact on its search engine visibility. However, I wouldn't recommend doing it often, as Google and other search engines may see the post as being updated frequently, and give it a lower ranking as a result. Making frequent and substantive changes to the content could also be seen as spamming and could lead to a decrease in traffic. 

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6 hours ago, GeraldW32 said:

I wouldn't recommend doing it often, as Google and other search engines may see the post as being updated frequently, and give it a lower ranking as a result.

I'm not sure where you read this, but the opposite is true. You shouldn't be concerned about updating your content whenever it is out of date. Updating genuine content to keep it current can improve your freshness score. 

Google will only consider it spam if you do things that violate their policies with the intention of manipulating rankings in Google Search results. For example, keyword stuffing (filling a web page with keywords or numbers), adding hidden content (like white text on a white background, hiding text behind an image) and so on.

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About me: I'm Paul, a SQSP user for over 18 yrs and a Circle Leader since 2017. I value honesty, transparency, diversity and good design ♥.
Work: Founder of SF.DIGITAL, providing high quality original extensions to supercharge your Squarespace website. 
Content: Views and opinions are my own. Links in my posts may refer to my own SF.DIGITAL products or may be affiliate links.
Forum advice is completely free. You can thank me by selecting a feedback emoji below. Buying a coffee is optional.

Book paid help with domains: Connect a GoDaddy domain. Connect a Squarespace Domain. Domain assistance

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On 1/20/2023 at 4:29 PM, paul2009 said:

I'm not sure where you read this, but the opposite is true. You shouldn't be concerned about updating your content whenever it is out of date. Updating genuine content to keep it current can improve your freshness score. 

Google will only consider it spam if you do things that violate their policies with the intention of manipulating rankings in Google Search results. For example, keyword stuffing (filling a web page with keywords or numbers), adding hidden content (like white text on a white background, hiding text behind an image) and so on.

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I checked, and of course, you are right and thank you for correcting me. I wrote what I read on a blog a while ago without checking, my bad. (Talking about the part "being updated frequently")

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No worries; glad to help. There's a lot of outdated and misinformed commentary out there.

About me: I'm Paul, a SQSP user for over 18 yrs and a Circle Leader since 2017. I value honesty, transparency, diversity and good design ♥.
Work: Founder of SF.DIGITAL, providing high quality original extensions to supercharge your Squarespace website. 
Content: Views and opinions are my own. Links in my posts may refer to my own SF.DIGITAL products or may be affiliate links.
Forum advice is completely free. You can thank me by selecting a feedback emoji below. Buying a coffee is optional.

Book paid help with domains: Connect a GoDaddy domain. Connect a Squarespace Domain. Domain assistance

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