Jump to content

Analytics Warning message – "Analytics is likely inaccurate due to disabled cookies"

Go to solution Solved by paul2009,

Recommended Posts

  • Solution
30 minutes ago, jmcdowell15 said:

Has anybody seen this warning message when looking at their traffic Analytics?

Yes, this is normal when your site is compliant with privacy laws like GDPR because you must not send analytics cookies to visitors until they click the opt-in message on your cookie banner.

Once visitors click the opt-in button, cookies will be used and their analytics data will be accurate. It will be less accurate for other visitors who don't opt-in - hence the warning.

Edited by paul2009

Improve your online store with our extensions.
About: Squarespace Circle Leader since 2017. I value honesty, transparency, appreciation and great design ♥.
Work: Squarespace Developer and founder of SF Digital, building the features Squarespace didn't include™.
Content: Links in my posts may refer to SF Digital products or may be affiliate links.

Buy me a coffee

Link to comment
  • 5 months later...
10 hours ago, MML997 said:

Does this mean that my data will not be accurate at all? or does it just mean it won't show the individuals that choose not to opt in for cookies?

Data will be accurate for visitors who accepted cookies and less accurate for those who do not accept them. 

Improve your online store with our extensions.
About: Squarespace Circle Leader since 2017. I value honesty, transparency, appreciation and great design ♥.
Work: Squarespace Developer and founder of SF Digital, building the features Squarespace didn't include™.
Content: Links in my posts may refer to SF Digital products or may be affiliate links.

Buy me a coffee

Link to comment
  • 2 weeks later...

One more follow up - I have cookies disabled for now and see the same disclaimer....but does this mean all of the traffic data is inaccurate? The bounce rate and other details would undoubtedly be wrong, but would the general data re visits be more or less correct?

Link to comment
1 hour ago, SDMorley said:

would the general data re visits be more or less correct?

No. It will look like you have more visitors than you actually have.

Each pageview event counts like it’s from a new visitor each time. As a result, visits and unique visitors will appear much higher than normal. Each page view counts as its own visit, when in reality, one visitor will typically view multiple pages during their visit.

Did this help? Please give feedback by clicking an icon below  ⬇️

Edited by paul2009

Improve your online store with our extensions.
About: Squarespace Circle Leader since 2017. I value honesty, transparency, appreciation and great design ♥.
Work: Squarespace Developer and founder of SF Digital, building the features Squarespace didn't include™.
Content: Links in my posts may refer to SF Digital products or may be affiliate links.

Buy me a coffee

Link to comment

Create an account or sign in to comment

You need to be a member in order to leave a comment

×
×
  • Create New...

Squarespace Webinars

Free online sessions where you’ll learn the basics and refine your Squarespace skills.

Hire a Designer

Stand out online with the help of an experienced designer or developer.