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Automate Email Campaigns for Membership Subscribers


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Site URL: http://activateagency.co.nz

Hi there,

I'm wondering if there is currently any way to automate email campaigns to free members area subscribers?

Eg. members receive an automatic email thanking them for registering and giving next steps; queue emails to arrive a certain period after they've registered for memberships etc?

I know that I can automate to regular mailing list subscribers, but I can't see any way to set up the same automation for those who register as members, which seems like a pretty essential tool that I had honestly assumed would be available based on the combination of regular email automations & members areas.

 

I've just migrated my email marketing from Mailchimp to Squarespace and created a Members Area for an online workshop programme we are delivering. We already have the list of approved members, so I have been able to import them successfully into a mailing list and send them an initial welcome email using a regular email campaign.

However, I note that I can not manually add these participants into a membership and give them access to the members area - I have to email them again using the regular email campaign function, and ask them to register for the members area, at which point I'm unable to automate emails to them as free members rather than "customers".

Even if they register as members to gain access to the members area and then I manually add them into an additional mailing list, then it's still not possible to automate an email sequence for them because they have to "subscribe" to the mailing list themselves... 

So it seems like the only way to be able to have the combination of 1. participants in a free membership + 2. automated emails enabled is to make people register for a membership AND then subscribe for an additional mailing list... which somewhat defeats the purpose of automating emails to get people engaged anyway.

 

It would be wonderful to know if anyone has a good way around this, or if not whether this functionality is likely to be forthcoming in future?

 

Thanks in advance!

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  • 2 months later...

Any update on this from Squarespace?

 

@keraor did you find a solution? I've just come across the same issue and agree it seems like a big oversight!

 

On 3/10/2021 at 3:04 AM, keraor said:

Site URL: http://activateagency.co.nz

Hi there,

I'm wondering if there is currently any way to automate email campaigns to free members area subscribers?

Eg. members receive an automatic email thanking them for registering and giving next steps; queue emails to arrive a certain period after they've registered for memberships etc?

I know that I can automate to regular mailing list subscribers, but I can't see any way to set up the same automation for those who register as members, which seems like a pretty essential tool that I had honestly assumed would be available based on the combination of regular email automations & members areas.

 

I've just migrated my email marketing from Mailchimp to Squarespace and created a Members Area for an online workshop programme we are delivering. We already have the list of approved members, so I have been able to import them successfully into a mailing list and send them an initial welcome email using a regular email campaign.

However, I note that I can not manually add these participants into a membership and give them access to the members area - I have to email them again using the regular email campaign function, and ask them to register for the members area, at which point I'm unable to automate emails to them as free members rather than "customers".

Even if they register as members to gain access to the members area and then I manually add them into an additional mailing list, then it's still not possible to automate an email sequence for them because they have to "subscribe" to the mailing list themselves... 

So it seems like the only way to be able to have the combination of 1. participants in a free membership + 2. automated emails enabled is to make people register for a membership AND then subscribe for an additional mailing list... which somewhat defeats the purpose of automating emails to get people engaged anyway.

 

It would be wonderful to know if anyone has a good way around this, or if not whether this functionality is likely to be forthcoming in future?

 

Thanks in advance!

 

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  • 3 months later...
  • 3 weeks later...

I too am having this issue. Not with moving existing members over, but the fact that even after people sign up for my members area, I need to also have a "subscribe" box for them to get the automated emails of the program I'm offering. I've created half of the emails and now I see I can only automate them up to 60 days after, but my program is a 10 week one, so now I may have to split it up and have 2 "subscribe" boxes for each half of the program ughhh.

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