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how i can improve site look

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You have a few options, change your website theme, although it could hurt your SEO. Alternatively, google (youtube) are great sources for learning how to design websites simply without much effort. A cool trick I use is to view other websites in my niche and copy their website layout, but completely manual so that it doesnt look identical, reverse engineering success is a key component to success in the web development, design world for sure. 

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