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How to Set Up Google Ads Tracking Template


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So I tried really hard to figure this out by searching everywhere online but I couldn't find anything.

How do you set up the tracking template in Google Ads with Squarespace's URL Builder? I put what Squarespace gave me for the "Tracking Template" but Google said it contains invalid characters.

What should I put in the "Final URL suffix"?

What should I put in the "Custom parameters"? 

If someone can help, I would be very grateful!

google tracking.png

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On 7/21/2020 at 9:57 PM, James9592 said:

So I tried really hard to figure this out by searching everywhere online but I couldn't find anything.

How do you set up the tracking template in Google Ads with Squarespace's URL Builder? I put what Squarespace gave me for the "Tracking Template" but Google said it contains invalid characters.

What should I put in the "Final URL suffix"?

What should I put in the "Custom parameters"? 

If someone can help, I would be very grateful!

google tracking.png

Hi James, I had the same problem and as I always trying to track as much as possible,I wanted to create many Google Ads conversions tracking. Like page visit, cart, form submit and stuffs like these. However, since my ads are managed by AsapMate https://asapmate.com/google-ads-optimization/ so, I've asked my manager there to get this done and they are set all things up within 1 day. I'm tracking all of these conversions on my Google Ads account and everything works good for me. Hope it will help you

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  • 3 months later...

Hi, i have the same issue setting up the tracking template in google ads. And heres the error message i see, after pasting the tracking template from Squarespace URL builder. 

Anyone has any solution here? 🙂 


image.thumb.png.200daf8e05162d64cb5552c718cb40d5.png

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  • 4 weeks later...

It would be better if you hire a white label  digital marketing agency as you don't have to worry about anything related to google ads,  I went through one article, which is about "Benefits Of Hiring A White Label Google Ads Agency" Google ads are a form of paid internet marketing where the advertisers propose bids for displaying their ads and service offerings on the SERPs and have to pay every time a visitor clicks on those ads. To know more - Click here

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