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ss_qstns

How to tie paid search keyword to lead?

Question

Does anyone know how to tie and track a paid search keyword to the lead submission? I want to know what leads are using what keywords.

I understand I can set up multiple landing pages, but if I have hundreds of keywords I'll have hundreds of landing pages. I just want to know what the lead clicked before they submitted a form. I have GA and GTM on the site now.

Any advice?

Edited by ss_qstns
Initial Revision

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