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Google adwords conversion tracking for form submission

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Hi. I've created a Google Ad- new conversion action to track how many people signing up for a free assessment. I'm having trouble understanding where I need to insert the global site tag on my website and also the event snippet for when someone signs up for the assessment. I have a few blocks that people can click for a free assessment on my home page and also a page dedicated to signing up for a free assessment. Can someone help me this?

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