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Hello, We use a Content Management System called E-tapestry, part of Blackbaud. E-tapestry generates forms for donations, registration etc. in HTML which we then embed onto our Squarespace site. However, we don't know how to track activity or conversions from these forms - which would be really useful because it means we'd be able to judge how well our google ads are performing by the number of conversions (forms completed/submitted/donations made/registrations received) that they generate. Thank you so much in advance, Claire