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Everything posted by EllaSEO

  1. @paul2009 thanks for your comment. These resources suggest otherwise: https://www.michellepontvert.com/blog/optmizing-images-squarespace https://www.bigcatcreative.com/blog/optimize-images-for-squarespace Also, this Squarespace Pro article suggests image compression: "Scaling down images to a smaller size can help the page load faster and keep visitors on your client’s site longer. Each photo should be 300 KB or less. It’s considered best practice to have no more than 500 MB of images on each page."
  2. Hey there, Here's how to properly size and SEO optimize your product images: If you're using product images in a lightbox (like for gallery images), the width should be 1500 px, with a resolution of 72 px/in. If you're using in-line images, the width should be 750 px, with a resolution of 72 px/in. You can resize images on a Mac by opening your image in Preview > Tools > Adjust Size. Then type in the width dimension (1500px or 750px), and change the resolution to 72 pixels/inch. Make sure the box that says scale proportionally is checked. Then download the image as a JPEG. You can further optimize your images by compressing the image files with tools like https://tiny-img.com/ or https://tinypng.com. Then upload these to your Squarespace gallery. Hope that helps 😉
  3. Hey there, yes—definitely add alt-image info for gallery block images in Squarespace. Here are the best practices: the alt-image text should be 125 characters or fewer add unique natural-language keywords to each alt-image tag before you upload images to Squarespace, rename them using your alt-image info Hope that helps 🙂
  4. Hi! Search engines like Google often ignore things like brackets and quotations when they index websites, so I wouldn't worry about this 🙂 Here's an old post about when this question got asked in a Twitter thread in case it helps: https://www.seroundtable.com/google-quotes-or-brackets-25524.html
  5. Hi there! Google's stance on duplicate content is that it will only be penalized if Google thinks you're trying to scam people. So no, you won't be penalized for having the same descriptions for your Squarespace videos as you do for YouTube. In Google's words, "Duplicate content on a site is not grounds for action on that site unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results." You can check out this article for more: https://developers.google.com/search/blog/2008/09/demystifying-duplicate-content-penalty
  6. I'd also recommend running the current URL through a site audit tool (you can try the free ahrefs Website Checker https://ahrefs.com/website-checker) to see if there are any keywords and backlinks associated with the original site. Even if you choose to create a new site with a new URL, it's worthwhile to check. Then, when you launch the new site, you can set up a 301 redirect from the old URL to the new one to pass on any domain authority and keyword rankings 🙂
  7. There's a potential benefit to updating your blog post date since Google and other search engines can use this info to determine the relevance and freshness of your content. Sorry—I also don't know how to list both the original date and the updated date. Good luck!
  8. Are you checking the index status via Google Search Console or another tool? If you're comfortable sharing any live URLs, please do 🙂
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