For your brand to be successful, you must use social media because it is much easier to popularize your brand through social media. When developing a social media strategy, you should be based on the brand's position in the market. For example, if you sell tuxedos and accounts on social networks, it should be in a minimalistic format, without bright colors, etc. If you do not know how to properly design social networks, you can contact https://nlosmm.com/; these guys are professionals. By creating interesting social media accounts, you can increase profits.