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cookfarm

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  1. Site URL: https://www.cook-farm.com/ Hello, Like so many, we find it frustrating to be unable to integrate our in-person and online sales without massive friction. The straw which will force us to move on from Squarespace is the inability to process physical gift cards in store. Here's a little primer on our sales model/business, how we've dealt with it to date, where we find trouble. Before we move on I'm hoping there's some functional work-around that someone smarter than me has worked up. We're a small farm, we sell once a week at a farmers market and six days a week at our farmstand. A central part of our marketing model is memberships. We sell 'shares' to customers up front, which they are able to redeem at both the market and the stand. To accomplish this we've used a Square POS with their gift cards. We sell these cards on our Squarespace site. It requires unfortunate extra steps but it keeps us from redirecting customers to another site. Additionally, we offer a 'virtual greenhouse' in early spring with a Squarespace Commerce store. Here's a link. It's currently not active and the password is 'help' if anyone wants to view for context. This is where the real headaches begin for us. We need to let our members use their memberships for these online sales. Thus far we've used Squarespace discount codes to zero our their balances, and we've charged their Square gift cards on the backend. This has worked as a stop-gap but its dysfunctional with current order volume. Further, we began trialing a 'virtual farmstand' last year - this allows members to shop online and have their orders made ready for pickup or delivered. Customers love it. However, with our current workaround, the manual nature of it all is too prone to error and time consuming, there are serious accounting hassles, and there's absolutely no ability to sync inventories. We've thought of using Squarespace's digital gift cards to replace the physical card altogether, trying to bring all under one platform. We think this could work fantastic if there was some way to link accounts to gift cards, and further, to customize gift card codes. But the reality of all of our customers readily being able to keep tabs on their digital gift card and to be able to use it at our weekly farmer's market is not one that we can imagine. So, I thought I'd throw this out there to see if anyone out there has encountered the same problem and come up with a functional work around. Maybe there's a great solution I'm missing! Cheers!
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