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NextstepWebSolutions

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  1. Ive had some experience with different analytic tools showing different reports for the same site. However, all sites showing non-corresponding data used different hosting/website builders but were integrated with google analytics. The problem was on googles end. For new accounts, they send an influx of bot traffic to crawl your site and analyze the structure. To pickup this traffic, google has a pretty liberal rule set for marking traffic - far less verification then all of the other analytic tools. Its pretty annoying because if you have relatively low traffic - it skews data significantly. Interestingly, Ive only had the issue with G4A, which is not compatible with SquareSpace. Regardless, my guess is that something similar to this is happening with your site. If ou still have issues, I would reach out to google or integrate a second analytics tool to see which is aggregating the right data.
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